Learn About Diamonds

Before committing to purchasing a diamond, it's important to be familiar with the characteristics that make your diamond so unique. Each diamond is intrinsically different to the next. The four characteristics, or the '4Cs' are the important attributes that cause certain diamonds to be desirable and valuable, and others to fall short. Transparency is important to us, and knowing where to put your money is important to you, which is why our trained gemmologists have put together the following information to make your diamond selection a little easier, and are on hand to answer any queries